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Results of search for 'ccl=an:7271', page 1 of 2
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Authors
Ace,Cathy
Allen, Gemmy
Baack, Donald
Belch, George E.
Belch, Michael A.
Blair, Mark
Broderick, Amanda
Clow, Kenneth E.
Dahle´n, Micael
Fill, Chris
Lange, Fredrik
Morden A.R.
Pickton, David
Shimp, Terence A.
Smith, P. R.
Smith, Terry
Varey, Richard J
Varey, Richard J.
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Advertising
Advertising
Branding (Marketing)
Communication in mar...
Integrated marketing...
Sales promotion
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Your search returned 29 results.
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1.
Elements of marketing-3e
by
Morden A.R
Edition:
3E
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Publication details:
Dp Publications
Availability:
Items available for loan:
Nilai University Library
(1)
Call number:
658.802 MOR
.
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2.
Marketing Communications : contexts, contents and strategies, 2nd ed. / Chris Fill
by
Fill, Chris
Edition:
2E
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Publication details:
London : Prentice Hall, c1999
Availability:
Items available for loan:
Nilai University Library
(1)
Call number:
658.802 FIL
.
star rating
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3.
Advertising, promotion & supplemental aspects of integrated marketing communications, 5th ed. / Terence A. Shimp.
by
Shimp, Terence A
Edition:
5E
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Publication details:
Fort Worth : Dryden Press, c2000.
Availability:
Items available for loan:
Nilai University Library
(1)
Call number:
658.82 SHI
.
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4.
Integrated marketing communications /
David Pickton and Amanda Broderick.
by
Pickton, David
Broderick, Amanda
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Publication details:
Financial Times Prentice Hall,
Harlow :
c2001
Availability:
Items available for loan:
Nilai University Library
(2)
Call number:
658.82 PIC 2001, ..
.
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5.
Marketing communications / Jim Blythe.
by
Blythe, Jim
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Publication details:
Harlow : Financial Times/Prentice Hall, 2000
Availability:
Items available for loan:
Nilai University Library
(1)
Call number:
658.802 BLY
.
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6.
The 360 degree brand in Asia : creating more effective marketing communications / by Mark Blair, Richard Armstrong, Mike Murphy.
by
Blair, Mark
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Publication details:
Singapore : John Wiley & Sons (Asia), 2003.
Availability:
Items available for loan:
Nilai University Library
(1)
Call number:
658.802 BLA
.
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7.
Marketing communication : principles and practice / Richard J. Varey.
by
Varey, Richard J
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Publication details:
London : Routledge, 2001
London : Routledge, 2001
Availability:
Items available for loan:
Nilai University Library
(1).
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8.
Successful marketing communications : a practical guide to planning and implementation / Cathy Ace
by
Ace,Cathy
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Publication details:
Oxford : Butterworth Heinemann, 2001
Oxford : Butterworth Heinemann, 2001
Availability:
Items available for loan:
Nilai University Library
(1).
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9.
Advertising, promotion & supplemental aspects of integrated marketing communications / Terence A. Shimp.
by
Shimp, Terence A
Edition:
5th ed.
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Publication details:
Fort Worth : Dryden Press, c2000.
Fort Worth : Dryden Press, c2000.
Availability:
Items available for loan:
Nilai University Library
(1).
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10.
Internet resources for integrated marketing communications / Gemmy Allen, Georganna Zaba, Terence A Shimp.
by
Allen, Gemmy
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Publication details:
Fort Worth : Dryden Press, c2000.
Fort Worth : Dryden Press, c2000.
Availability:
Items available for loan:
Nilai University Library
(1).
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11.
Marketing communications : contexts, contents and strategies / Chris Fill.
by
Fill, Chris
Edition:
2nd ed.
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Publication details:
London : Prentice Hall, c1999
London : Prentice Hall, c1999
Availability:
Items available for loan:
Nilai University Library
(1).
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12.
Marketing communications : contexts, strategies, and applications / Chris Fill. - 3rd ed.
by
Fill, Chris
Edition:
3e
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Publication details:
Harlow, England ; New York : Financial Time Prentice Hall, 2002.
Availability:
Items available for loan:
Nilai University Library
(1)
Call number:
658.802 FIL
.
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13.
Integrated marketing communications / David Pickton, Amanda Broderick.
by
Pickton, David
Edition:
2nd ed.
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Publication details:
Upper Saddle River, N.J. : Prentice Hall Fiancial Times, 2004.
Availability:
Items available for loan:
Nilai University Library
(3)
Call number:
658.802 PIC, ..
.
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14.
Advertising and promotion: an integrated marketing communications perspective /
George E. Belch & Michael A. Belch.
by
Belch, George E
Belch, Michael A
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Publication details:
Boston :
McGraw-Hill/Irwin,
c2009
Availability:
Items available for loan:
Nilai University Library
(4)
Call number:
659.1 BEL, ..
.
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15.
Advertising and promotion : an integrated marketing communications perspective /
George E. Belch & Michael A. Belch.
by
Belch, George E
Edition:
7th ed.
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Publication details:
Boston :
Mcgraw-Hill Irwin,
c2007
Availability:
Items available for loan:
Nilai University Library
(3)
Call number:
659.1 BEL , ..
.
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16.
Marketing communications : contexts, strategies, and applications / Chris Fill.- 4th ed
by
Fill, Chris
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Publication details:
New York : Pearson Education LTD, 2005.
Availability:
Items available for loan:
Nilai University Library
(1)
Call number:
658.802 FIL
.
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17.
Marketing communication : principles and practice / Richard J. Varey.
by
Varey, Richard J
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Publication details:
London ; New York : Routledge, 2002.
Availability:
Items available for loan:
Nilai University Library
(1)
Call number:
658.802 VAR
.
star rating
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18.
Marketing communication : principles and practice / Richard J. Varey.
by
Varey, Richard J
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Publication details:
London ; New York : Routledge, 2002.
Availability:
Items available for loan:
Nilai University Library
(1)
Call number:
658.802 VAR
.
star rating
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19.
Marketing communication : principles and practice / Richard J. Varey.
by
Varey, Richard J
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Publication details:
London ; New York : Routledge, 2002.
Availability:
Items available for loan:
Nilai University Library
(1)
Call number:
658.802 VAR
.
star rating
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20.
Marketing communication : principles and practice / Richard J. Varey.
by
Varey, Richard J
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Publication details:
London ; New York : Routledge, 2002.
Availability:
Items available for loan:
Nilai University Library
(1)
Call number:
658.802 VAR
.
star rating
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