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301.

Marketing planning & strategy-6E / Subhash C. Jain. by

Jain, Subhash C

Edition: 6E

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Cincinnati, OH : South-Western College Pub.,1999

Availability: Items available for loan: Nilai University Library (1)Call number: 658.802 JAI.

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302.

Marketing planning & strategy-6E / Subhash C. Jain. by

Jain, Subhash C

Edition: 6E

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Cincinnati, OH : South-Western College Pub.,1999

Availability: Items available for loan: Nilai University Library (1)Call number: 658.802 JAI.

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303.

MARKETING FOR BUSINESS GROWTH by

LEVITT, THEODORE

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: MCGRAW-HILL

Availability: Items available for loan: Nilai University Library (1)Call number: 658.8 LEV.

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304.

MANAGING SERVICES MARKETING TEXT AND READINGS -3E by

BATESON,JOHN E.G

Edition: 3E

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: DRYDEN

Availability: Items available for loan: Nilai University Library (1)Call number: 658.8 BAT.

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305.

Marketing for hospitality and tourism / Philip Kotler, John Bowen, James Makens by

Kotler, Philip

Edition: 2nd ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Upper Saddle River, NJ : Prentice Hall, c1999. Upper Saddle River, NJ : Prentice Hall, c1999.

Availability: Items available for loan: Nilai University Library (1)Call number: 647.940688 KOT.

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306.

Event marketing : how to successfully promote events, festivals, conventions, and expositions / Leonard H.Hoyle. by

Hoyle, Leonard H

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: New York : J. Wiley, c2002.

Availability: Items available for loan: Nilai University Library (1)Call number: 658.456 HOY.

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307.

Principles of internet marketing / Ward Hanson. by

Hanson, Ward A

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Cincinnati, Ohio : South-Western College Pub., c2000 Cincinnati, Ohio : South-Western College Pub., c2000

Availability: Items available for loan: Nilai University Library (1).

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308.

Principles of internet marketing / Ward Hanson. by

Hanson, Ward A

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Cincinnati, Ohio : South-Western College Pub., c2000 Cincinnati, Ohio : South-Western College Pub., c2000

Availability: Items available for loan: Nilai University Library (1).

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309.

Marketing for hospitality and tourism / Philip Kotler, John Bowen, James Makens by

Kotler, Philip

Edition: 2nd ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Upper Saddle River, NJ : Prentice Hall, c1999. Upper Saddle River, NJ : Prentice Hall, c1999.

Availability: Items available for loan: Nilai University Library (1).

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310.

Marketing for hospitality and tourism / Philip Kotler, John Bowen, James Makens by

Kotler, Philip

Edition: 2nd ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Upper Saddle River, NJ : Prentice Hall, c1999. Upper Saddle River, NJ : Prentice Hall, c1999.

Availability: Items available for loan: Nilai University Library (1).

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311.

Marketing for hospitality and tourism / Philip Kotler, John Bowen, James Makens by

Kotler, Philip

Edition: 2nd ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Upper Saddle River, NJ : Prentice Hall, c1999. Upper Saddle River, NJ : Prentice Hall, c1999.

Availability: Items available for loan: Nilai University Library (1).

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312.

The marketing book / edited by Michael J Baker .

Edition: 3rd ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: New Delhi : Viva Books ,Butterworth Heinemann, 2000 New Delhi : Viva Books ,Butterworth Heinemann, 2000

Availability: Items available for loan: Nilai University Library (1).

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313.

Marketing : principles & practice / Dennis Adcock...[et al.].

Edition: 3rd ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: London : Pitman Pub., 1998. London : Financial Times Management, c1998.

Availability: Items available for loan: Nilai University Library (1).

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314.

Marketing management and strategy / Peter Doyle by

Doyle, Peter

Edition: 2nd ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Harlow, England : Financial Times Prentice Hall, c1992 Harlow, England : Financial Times Prentice Hall, c1992

Availability: Items available for loan: Nilai University Library (1).

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315.

More marketing management cases in Malaysia / Sieh Lee Mei Ling by

Sieh-Lee, Mei Ling

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Kuala Lumour : Utusan Pub., 1999

Availability: Items available for loan: Nilai University Library (1)Call number: 658.8 SIE.

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316.

Maketing for hospitality and tourism / Philip Kotler, John Bowen, James Makens .- 3rd ed. by

Kotler, Philip

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: New Jersey : Prentice Hall Int. edition, c2003

Availability: Items available for loan: Nilai University Library (1)Call number: 647.940688 KOT.

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317.

Maketing for hospitality and tourism / Philip Kotler, John Bowen, James Makens .- 3rd ed. by

Kotler, Philip

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: New Jersey : Prentice Hall Int. edition, c2003

Availability: Items available for loan: Nilai University Library (1)Call number: 647.940688 KOT.

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318.

Marketing research / Alvin C. Burns, Ronald F.Bush by

Burns, Alvin C

Edition: 3rd ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: London : Prentice Hall Int.,c2000 London : Prentice Hall Int.,c2000

Availability: Items available for loan: Nilai University Library (1).

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319.

Marketing research / Alvin C. Burns, Ronald F.Bush by

Burns, Alvin C

Edition: 3rd ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: London : Prentice Hall Int.,c2000 London : Prentice Hall Int.,c2000

Availability: Items available for loan: Nilai University Library (1).

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320.

Marketing research / Alvin C. Burns, Ronald F.Bush by

Burns, Alvin C

Edition: 3rd ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: London : Prentice Hall Int.,c2000 London : Prentice Hall Int.,c2000

Availability: Items available for loan: Nilai University Library (1).

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