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21.

CONSUMER BEHAVIOR AND MARKETING ACTION - 5E by

Assael, Henry

Edition: 5E

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: SOUTH-WESTERN COLLEGE PUB.

Availability: Items available for loan: Nilai University Library (1)Call number: 658.8342 ASS.

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22.

Consumer behavior : building marketing strategy, 7th ed. / Del I. Hawkins, Roger J. Best, Kenneth A. Coney. by

Hawkins, Del I

Edition: 7E

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Boston, Mass. : McGraw-Hill, c1998.

Availability: Items available for loan: Nilai University Library (1)Call number: 658.8342 HAW.

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23.

Consumer behavior : building marketing strategy / Del I. Hawkins, Roger J. Best, Kenneth A. Coney .- 8th ed. by

Hawkins, Del I

Edition: 8e

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Boston, Mass. : McGraw-Hill/Irwin, 2001

Availability: Items available for loan: Nilai University Library (1)Call number: 658.83420973 HAW.

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24.

Consumer behavior : building marketing strategy / Del I. Hawkins, Roger J. Best, Kenneth A. Coney .- 8th ed. by

Hawkins, Del I

Edition: 8e

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Boston, Mass. : McGraw-Hill/Irwin, 2001

Availability: Items available for loan: Nilai University Library (1)Call number: 658.83420973 HAW.

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25.

Consumer behavior / Leon G. Schiffman, Leslie Lazar Kanuk. by

Schiffman, Leon G

Edition: 7th ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Upper Saddle River, N.J. : Prentice Hall, c2000. Upper Saddle River, N.J. : Prentice Hall, c2000.

Availability: Items available for loan: Nilai University Library (1).

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26.

Consumer behavior : buying, having, and being / Michael R. Solomon.- 6th ed. by

Solomon, Michael R

Edition: 6e

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Upper Saddle River, N.J. : Pearson/Prentice Hall, c2004.

Availability: Items available for loan: Nilai University Library (1)Call number: 658.8342 SOL.

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27.

Cases in consumer behavior vol. 1 / Martha McEnally. by

McEnally, Martha

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Upper Saddle River, NJ : Prentice Hall, 2002

Availability: Items available for loan: Nilai University Library (1)Call number: 658.8342 MCE.

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28.

Consumer behavior / Leon G. Schiffman, Leslie Lazar Kanuk.- 8th ed. by

Schiffman, Leon G

Edition: 8e

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Upper Saddle River, NJ : Pearson Prentice Hall, c2004.

Availability: Items available for loan: Nilai University Library (1)Call number: 658.8342 SCH.

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29.

Cases in consumer behavior / Martha McEnally. by

McEnally, Martha

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Upper Saddle River, NJ : Prentice Hall, 2002

Availability: Items available for loan: Nilai University Library (1)Call number: 658.8342 MCE.

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30.

Consumer behavior / Leon G. Schiffman, Leslie Lazar Kanuk.- 8th ed. by

Schiffman, Leon G

Edition: 8e

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Upper Saddle River, NJ : Pearson Education, C2004.

Availability: Items available for loan: Nilai University Library (1)Call number: 658.8342 SCH.

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31.

Consumer behavior / Leon G. Schiffman, Leslie Lazar Kanuk.- 8th ed. by

Schiffman, Leon G

Edition: 8e

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Upper Saddle River, NJ : Pearson Education, c2004.

Availability: Items available for loan: Nilai University Library (1)Call number: 658.8342 SCH.

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32.

Consumer behavior : building marketing strategy / Del I. Hawkins, Roger J. Best, Kenneth A. Coney.- 9th ed. by

Hawkins, Del I

Edition: 9e

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Boston : Mcgraw-Hill Irwin, C2004.

Availability: Items available for loan: Nilai University Library (1)Call number: 658.8342 HAW.

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33.

Consumer behavior / Roger D. Blackwell, Paul W. Miniard, James F. Engel.- 9th ed. by

Blackwell, Roger D

Edition: 9e

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Ft. Worth, Tex. : Harcourt College Publishers, C2001.

Availability: Items available for loan: Nilai University Library (1)Call number: 658.8342 BLA.

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34.

Consumer behavior / Leon G. Schiffman, Leslie Lazar Kanuk.- 8th ed. by

Schiffman, Leon G

Edition: 8e

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Upper Saddle River, NJ : Pearson Education, c2004.

Availability: Items available for loan: Nilai University Library (1)Call number: 658.8342 SCH.

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35.

Consumer behavior : building marketing strategy / Del I. Hawkins, Roger J. Best, Kenneth A. Coney.- 9th ed. by

Hawkins, Del I

Edition: 9e

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Boston : McGraw-Hill Irwin, c2004.

Availability: Items available for loan: Nilai University Library (1)Call number: 658.8342 HAW.

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36.

Consumer behaviour : implications for marketing strategy / Cathy Neal, Pascale Quester, Del Hawkins.- 2nd ed. by

Neal, Cathy M

Edition: 2e

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Sydney : McGraw-Hill, 2001.

Availability: Items available for loan: Nilai University Library (1)Call number: 658.83420994 NEA.

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37.

Consumer behavior / Roger D. Blackwell, Paul W. Miniard, James F. Engel.- 9th ed. by

Blackwell, Roger D

Edition: 9e

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Ft. Worth, Tex. : Harcourt College Publishers, c2001.

Availability: Items available for loan: Nilai University Library (1)Call number: 658.8342 BLA.

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38.

Consumer behavior and marketing action / Henry Assael. -5th ed. by

Assael, Henry

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Cincinnati, Ohio : South-Western College Pub., c1995.

Availability: Items available for loan: Nilai University Library (1)Call number: 658.8342 ASS.

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39.

The soul of the new consumer: authenticity - what we buy and why in the new economy / David Lewis; Darren Bridger by

Lewis, David

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: London : Nicholas Brealey, 2001.

Availability: Items available for loan: Nilai University Library (1)Call number: 658.8342 LEW.

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40.

Microeconomics and behavior / Robert H. Frank. by

Velasquez, Manuel G

Edition: 6th ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Boston, Mass. : McGraw-Hill/Irwin, c2006.

Availability: Items available for loan: Nilai University Library (1)Call number: 338.5 FRA.

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