Marketing / Philip Kotler ... [et al.].   

 - 6e 
 - Frenchs Forest, N.S.W. : Pearson/Prentice Hall, c2004. 
 - 944 p. : ill. (some col.), maps. 
<br/><br/><label>ISBN: </label>1741031591 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.800994 MAR