Johnson, Gerry.

Exploring corporate strategy : text & cases / Gerry Johnson, Kevan Scholes.-6th ed. - 6e - Harlow, England ; New York : Financial Times Prentice Hall, 2002. - xxxvii, 1082 p. : ill. (some col.) ; 25 cm.

273651129


Business planning. Strategic planning. Business planning -- Case studies. Strategic planning -- Case studies.

658.4012 JOH