Schiffman, Leon G. <br/><br/>
Test item file : consumer behavior / Leon G. Schiffman, Leslie Lazar Kanuk .- 6th ed. 

 - Upper Saddler River, NJ : Prentice Hall, c1997  Upper Saddler River, NJ : Prentice Hall, c1997 
 - 527 p. ; 28 cm. 
<br/><br/><label>ISBN: </label>0135970067 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behaviour