Armstrong, Gary. <br/><br/>
Marketing :   an introduction /  
Gary Armstrong, Philip Kotler. 
 - 6th ed. 
 - Upper Saddle River, NJ :   Prentice Hall,   c2003. 
 - 1 v. (various pagings) :   col. ill. ;  26 cm. +   1 CD-ROM (4 3/4 in.) 
<br/><br/><label>ISBN: </label>0131202758  (pbk. international ed.) 9780131202757 (pbk. international ed.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.
<br/><br/><label>Dewey Class. No.: </label>658.8   / ARM 2003