Burn, Alvin C. <br/><br/>
Instructor's manual marketing research ./ Alvin C. Burns, Ronald F Bush 

 - 3rd ed. 
 - Upper Saddle River, NJ : Prentice Hall, 2000.  Upper Saddle River, NJ : Prentice Hall, 2000. 
<br/><br/><label>ISBN: </label>0130162914 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research