Johnson, Gerry.
Exploring corporate strategy : text & cases /
Gerry Johnson, Kevan Scholes.
- 6th ed.
- New York : Financial Times Prentice Hall, c2002.
- p. cm.
9780273651123 0273651129
Business planning. Strategic planning. Business planning -- Case studies. Strategic planning -- Case studies.
658.4012 / JOH 2002