Keegan, Warren <br/><br/>
Global marketing management ./ Warren J. Keegan 

 - 6th ed. 
 - Upper Saddle River, NJ : Prentice Hall, 1999  Upper Saddle River, NJ : Prentice Hall, 1999 
<br/><br/><label>ISBN: </label>0139030239 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Export markerting -- Management