@book{8471,
	author = {Kotler, Philip},
	title = {Marketing for hospitality and tourism / Philip Kotler, John Bowen, James Makens},
	publisher = {Upper Saddle River, NJ : Prentice Hall, c1999.},
	address = {Upper Saddle River, NJ : Prentice Hall, c1999.},
	edition = {2nd ed.}
}