Kaplan,Burton Everything you need to know to talk your way to success / Burton Kaplan - Englewood Cliffs, N.J. : Prentice Hall, c1995. - xxiv, 285 p. ; 24 cm. ISBN: 0132890593 Subjects--Topical Terms: Persuasion (Psychology) , Interpersonal communication. Dewey Class. No.: 158.2 KAP