TY  - BOOK
AU  - Lovelock, Christopher H.
TI  - Instructor's manual : services marketing / Christopher H. Lovelock .- 3rd ed
SN  - 0134568982
U1  - 658.8 LOV 
CY  - Upper Saddler River, NJ : Prentice Hall, c1996
KW  - Marketing -- management
ER  -