TY  - BOOK
AU  - Solomon, Michael R.
TI  - Consumer behavior : buying, having and being / Michael R. Solomon
SN  - 0130950084
CY  - Upper Saddle River, N.J. : Prentice Hall, c2002.
PB  - Upper Saddle River, N.J. : Prentice Hall, c2002.
KW  - Consumer behavior
ER  -