Solomon, Michael R. <br/><br/>
Consumer behavior : buying, having and being / Michael R. Solomon. 

 - 5th ed. 
 - Upper Saddle River, N.J. : Prentice Hall, c2002.  Upper Saddle River, N.J. : Prentice Hall, c2002. 
 - xvii, 549 p. : col. ill. ; 26 cm. 
<br/><br/><label>ISBN: </label>0130950084 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behavior.