KERIN, ROGER A. / PETERSON, ROBERT A <br/><br/>
STRATEGIC MARKETING PROBLEMS : CASES AND COMMENTS -5E 

 - 5E 
 - ALLYN AND BACON 
<br/><br/><label>ISBN: </label>0205121292 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MARKETING-DECISION MAKING-CASE STUDIES
<br/><br/><label>Dewey Class. No.: </label>658.8 KER