Hawkins, Del I. <br/><br/>
Consumer behavior : building marketing strategy, 7th ed. / Del I. Hawkins, Roger J. Best, Kenneth A. Coney. 

 - 7E 
 - Boston, Mass. : Mcgraw-Hill, C1998. 
<br/><br/><label>ISBN: </label>0256218951 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behavior -- United States.  2.Market surveys -- United States.
<br/><br/><label>Dewey Class. No.: </label>658.8342 HAW