SEMENIK RICHARD J./ BAMOSSY, GARY J. <br/><br/>
PRINCIPLES OF MARKETING : A GLOBAL PERSPECTIVE -2E 

 - 2E 
 - SOUTH-WESTERN  COLLEGE PUB. 
<br/><br/><label>ISBN: </label>0538839139 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MARKETING - MANAGEMENT
<br/><br/><label>Dewey Class. No.: </label>658.8 SEM