ENIS, BEN M / COX,KEITH K / MOKWA, <br/><br/>
MARKETING CLASSICS : A SELECTION OF INFLUENTIAL ARTICLES - 8E 

 - 8E 
 - PRENTICE HALL 
<br/><br/><label>ISBN: </label>0205159885 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MARKETING
<br/><br/><label>Dewey Class. No.: </label>658.8 ENI