PETER, J PAUL / DONNELLY,JAMES H <br/><br/>
MARKETING MANAGEMENT : KNOWLEDGE AND SKILLS -5E 

 - 5E 
 - BOSTON,U.S.A : IRWIN/MCGRAW-HILL,1998 
<br/><br/><label>ISBN: </label>0256226334 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MARKETING-MANAGEMENT
<br/><br/><label>Dewey Class. No.: </label>658.8 PET