HUNT, SHELBY D. <br/><br/>
MODERN MARKETING THEORY : CRITICAL ISSUES IN THE PHILOSOPHY OF MARKETING SCIENCE 

 - SOUTH-WESTERN  PUB. 
<br/><br/><label>ISBN: </label>0538812214 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MARKETING  2. MARKETING RESEARCH
<br/><br/><label>Dewey Class. No.: </label>658.8 HUN