ROSSITER,JOHN R <br/><br/>
ADVERTISING & PROMOTION MANAGEMENT 

 - MCGRAW HIL 
<br/><br/><label>ISBN: </label>0070539073 
<br/><br/><label>Subjects--Topical Terms: </label><br/>ADVERTISING 2. SALES PROMOTION
<br/><br/><label>Dewey Class. No.: </label>659.1 ROS