Enis, Ben M. <br/><br/>
Marketing classics :a selection of influential articles / Ben M. Enis, Keith K. Cox 

 - 7E 
 - Allyn and Bacon 
<br/><br/><label>ISBN: </label>020513808X 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8 ENI