Guiltinan, Joseph P. <br/><br/>
Cases in marketing management / Joseph P. Guiltinan, Gordon W. Paul 

 - Mcgraw Hill 
<br/><br/><label>ISBN: </label>0071129294 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing-management-case studies
<br/><br/><label>Dewey Class. No.: </label>658.8 GUI