Cornwell, T. Bettina. <br/><br/>
Sponsorship in marketing :  effective partnerships in sports, arts and events / 
T. Bettina Cornwell. 
 - 2nd Edition. 
 - New York City :  Routledge,  2020. 
 - xiii, 260 pages ;  23 cm. 
<br/><br/> Revised edition of the author's Sponsorship in marketing, 2014.  Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9780367343446 (paperback) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Corporate sponsorship.<br/>Special events--Marketing.<br/>Sports sponsorship.<br/>Performing arts sponsorship.
<br/><br/><label>LC Class. No.: </label>HD59.35  / C67 2020 
<br/><br/><label>Dewey Class. No.: </label>659.285  / COR 2020