Kotler, Philip <br/><br/>
Principles of marketing / 
Philip Kotler , Gary Armstrong, Sridhar Balasubramanian 
 - Nineteenth edition /   Philip Kotler, Gary Armstrong, Sridhar Balasubramanian; Global edition. 
 - Upper Saddle River :   Pearson,   2024 
 - 1 volume 
<br/><br/> Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9781292449364 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>LC Class. No.: </label>HF5415.13 K87 2024 
<br/><br/><label>Dewey Class. No.: </label>658.8 KOT  2024