00914nam a22002537a 4500 20822 20261006005231.0 20822 20822 190424b ||||| |||| 00| 0 eng d 9780199684090 (pbk.) 019968409X (pbk.) HF5415.135 W51 2015 658.8101 WES 2015 West, Douglas C. 22920 Strategic marketing : creating competitive advantage / Douglas West, John Ford, and Essam Ibrahim. Third edition. Oxford, United Kingdom : Oxford University Press, c[2015]. xxi, 571 pages : illustrations (some color) ; 25 cm. Includes bibliographical references and index. Marketing Decision making. 22921 Marketing Management. 1194 Ford, John B. (John Battice), 1949 22922 Ibrahim, Essam 22923 ddc OS 0 0 ddc 0 0 NU NU GEN 2019-04-24 118.40 1 1 658.8101 WES 2015 1000023938 2020-03-09 00:00:00 2020-02-04 128.40 2019-04-24 OS