Kotler, Philip.

Marketing management : an Asian perspective / Philip Kotler, Kevin Lane Keller, Swee-Hoon Ang, Chin-Tiong Tan, Siew Meng Leong. - Seventh edition. - Harlow, England : Pearson, c[2018]. - xxvi, 845; 15; 31; 10; 3; 25 pages : colour illustrations ; 27 cm.

Includes bibliographical references and index.

9781292089584


Marketing--Management.
Marketing--Management.--Asia

HF5415.12.A78 / K87 2018

658.8 / KOT 2018