Masterson, Rosalind, Marketing : an introduction / Rosalind Masterson & David Pickton. - 3rd ed. - Los Angeles : SAGE, c[2014]. - xix, 582 pages : color illustrations ; 27 cm Previous edition: 2010. Includes bibliographical references and index. ISBN: 1446266478 9781446266472 9781446266465 144626646X 1446296423 9781446296424 LCCN: 2013941666 Nat. Bib. No.: GBB3A3891 bnb GBB3A3891 dnb Nat. Bib. Agency Control No.: 016541922 Uk Subjects--Topical Terms: Marketing.Marketing. LC Class. No.: HF5415 / .M2955 2014 Dewey Class. No.: 658.8 / MAS 2014