David, Fred R.,
Strategic management : concepts /
Fred R. David, Forest R. David.
- 15th ed. Global edition.
- Boston : Pearson, c[2015]
- 426 pages : illustrations (colour), maps (colour) ; 28 cm
Previous edition: Boston, Massachusetts: Pearson, 2013. Includes index.
9781292016801 (paperback) : 1292016809 (paperback) :
GBB631277 bnb
016938134 Uk
Strategic planning.
Strategic planning--Case studies.
658.4012 / DAV 2015