TY  - BOOK
AU  - Campbell,David J.
AU  - Edgar,David
AU  - Stonehouse,George
TI  - Business strategy: an introduction 
SN  - 9780230218581 (pbk.) :
U1  - 658.4012 
PY  - 2011///
CY  - Basingstoke
PB  - Palgrave Macmillan
KW  - Business planning
KW  - Strategic planning
N1  - Previous ed.: Oxford: Butterworth-Heinemann, 2002
ER  -