TY  - BOOK
AU  - Kotabe,Masaaki
AU  - Helsen,Kristiaan
TI  - International marketing
SN  - 9781118830284 (paperback) :
U1  - 658.84 
PY  - 2015///]
CY  - Singapore : 
PB  - John Wiley & Sons Singapore, 
KW  - Export marketing
N1  - Includes bibliographical references and index
ER  -