Ulrich, Karl T. Product design and development / Karl T. Ulrich, University of Pennsylvania, Steven D. Eppinger, Massachusetts Institute of Technology. - 6th ed. - New York, NY : McGraw-Hill Education, c[2016] - xvi, 432 pages : illustrations ; 24 cm ISBN: 9780078029066 (alk. paper) 0078029066 (alk. paper) LCCN: 2015001250 Subjects--Topical Terms: New Products--Decision making--Methodology--Case studies.Product design--Cost effectiveness--Case studies.Production engineering--Case studies. LC Class. No.: TS171 / .U47 2016 Dewey Class. No.: 658.5752 / ULR 2016