Lingren,John H. <br/><br/>
Marketing : an interactive learning system / John H. Lingren, Terence A. Shimp 

 - Dryden Press 
<br/><br/><label>ISBN: </label>0030175720 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8 LIN