TY  - BOOK
AU  - Fahy, John
AU  - Jobber, David.
TI  - Foundations of marketing / 
SN  - 0077137019 (paperback)
U1  - 658.8  
PY  - 2012///]
CY  - Maidenhead, Berkshire, England : 
PB  - McGraw-Hill Education
KW  - Marketing
ER  -