TY  - BOOK
AU  - Marshall, Greg W.
AU  - Johnston, Mark W.
TI  - Marketing management
SN  - 9781259094972(pbk. international ed.).
U1  - 658.8  
PY  - 2015///
CY  - New York
PB  - McGraw-Hill Education, 
KW  - Marketing
KW  - Management
ER  -