00656nam a22002057a 4500 19492 20261006005052.0 140918b xxu||||| |||| 00| 0 eng d 9780077152345 (pbk.) 0077152344 (pbk.) 658.802 PAL 2014 Palmer, Adrian. 1193 Principles of services marketing / Adrian Palmer. 7th ed. New York, NY : McGraw-Hill Education, c2010. xviii, 495 pages : illustrations (black and white) ; 27 cm. Marketing Management. 1194 Service industries Marketing. 8202 ddc OS 19492 19492 0 0 ddc 0 0 NU NU 2014-09-18 2 658.802 PAL 2014 1000022519 2019-01-25 00:00:00 2018-12-19 219.00 2014-09-18 OS