TY  - BOOK
AU  - Ackert, Lucy F.
AU  - Deaves, Richard.
TI  - Behavioral finance: psychology, decision-making, and markets 
SN  - 9780538752862 (pbk. : International ed.)
U1  - 332.6019 
PY  - 2010///
CY  - Mason, OH : 
PB  - South-Western Cengage Learning
KW  - Investments
KW  - Psychological aspects.
KW  -     Investments
KW  - Decision making
ER  -