SHAW,ROY T <br/><br/>
CORE CONCEPTS : MARKETING 

 - SOUTH-WESTERN 
<br/><br/><label>ISBN: </label>0538836598 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MARKETING
<br/><br/><label>Dewey Class. No.: </label>658.8 SHA