00547nam a2200193Ia 450000100060000000300040000600500170001000800410002702000180006804000080008608200170009410000200011124500590013125000240019026000560021430000390027065000240030970000200033317087OSt20261006004821.0120911s9999 xx 000 0 und d a9780137135998 cddc a658.83 bBUR aBurns, Alvin C. aMarketing research / cAlvin C. Burns, Ronald F. Bush. a6th ed., Global ed. bPrentice Hall, aUpper Saddle River, N.J. :cc2010. a695 p. : bill., ports. ; c26 cm. aMarketing research. aBush, Ronald F.