Kurtz,DavidL <br/><br/>
Principles of contemporary marketing / David L. Kuetz  

 - Mason,Ohio:Thomson/South-Western,c2008 
 - liv,664,A-6,N-14,G-11,I-13p:ill;27cm 
<br/><br/><label>ISBN: </label>9789324536508 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>6588KUR