Reid,Robert D. <br/><br/>
Hospitality marketing management /  
Robert D. Reid, David C. Bojanic. 
 - 4th ed.  
 - Hoboken,NJ :  Wiley,  c2006 
 - xiv,626p :  col ill;  29cm 
<br/><br/><label>ISBN: </label>9780471476542 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Hospitality industry --Marketing. <br/>Food service --Marketing. <br/>Restaurants --Marketing. 
<br/><br/><label>Dewey Class. No.: </label>647.950688  / REI 2006