TY  - BOOK
AU  - Cateora, Philip R.
TI  - International marketing / Philip R. Cateora,Mary C. Gilly, John L. Graham
SN  - 9780071288385
U1  - 658.84 CAT 
PB  - Boston, Mass. : McGraw-Hill, c2009.
KW  - Export marketing.   International business enterprises.
ER  -