Kurtz, David L <br/><br/>
Principles of marketing 2006 / David LKurtz, Louis EBoone 

 - Mason, Ohio : Thomson/South-Western, c2006 
 - pcm. 
<br/><br/><label>ISBN: </label>032440753X 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8 KUR