Kurtz, David L. <br/><br/>
Principles of marketing 2006 / 
David LKurtz, Louis E. Boone 
 - Mason, Ohio :   Thomson/South-Western,   c2006 
 - lii, 656 p. A1-A6, N1-N10, G1-G14, I1-I18 :   ill.,  28 cm. 
<br/><br/><label>ISBN: </label>032440753X 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.
<br/><br/><label>Dewey Class. No.: </label>658.8   / KUR 2006