Assael, Henry. <br/><br/>
CONSUMER BEHAVIOR AND MARKETING ACTION -3E  

 - 3E 
 - PWS-KENT PUB 
<br/><br/><label>ISBN: </label>0534925529 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behavior. Motivation research (Marketing)
<br/><br/><label>Dewey Class. No.: </label>658.8342 ASS