Hollensen, Svend. <br/><br/>
Global marketing : a decision-oriented approach / Svend Hollensen.- 3rd.ed. 

 - Harlow, England : Financial Times ; Prentice Hall, 2004. 
 - xxxix, 717 p: colill; 27 cm 
<br/><br/><label>ISBN: </label>0273678396 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Export marketing.
<br/><br/><label>Dewey Class. No.: </label>658.84 HOL