Jobber, David <br/><br/>
Foundatinons of marketing / David Jobber, John Fahy .- 2nd ed. 

 - London : McGraw-Hill, c2006 
 - xxiii, 376 p. :  col. ill. ;  26 cm.  
<br/><br/><label>ISBN: </label>007710918X 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8 JOB