00513nam a2200145Ia 45000010006000000050017000060080041000230200045000640820017001091000019001262450090001452600054002353000031002896500047003201273820261006004443.0120911s9999    xx            000 0 und d  a0750686499 (pbk.)  9780750686495 (pbk.)   a338.4791 PIK  aPike, Steven.   aDestination marketing : an integrated marketing communication approach / Steven Pike.  aAmsterdam : Elsevier/Butterworth-Heinemann, 2008.  axv, 406 p. : ill. ; 25 cm.  aPlace marketing.   Tourism -- Marketing.