00644nam a2200181Ia 45000010006000000050017000060080041000230200018000640820014000821000019000962450062001152500031001772600054002083000059002626500015003219990017003369520109003531223420261006004418.0120911s9999 xx 000 0 und d a9780137006694 a658.8 KOT aKotler, Philip aPrinciples of marketing / Philip Kotler, Gary Armstrong.  a13th ed. (Global edition)  aUpper Saddle River, N.J. : Prentice Hall, c2010.  a1 v. (various pagings) : ill. (chiefly col.) ; 29 cm.  aMarketing. c12234d12234 00104070aNUbNUd2012-09-11l11m2o658.8 KOTp17672r2018-02-21 00:00:00s2018-02-01w2012-09-11yOS